{"id":49057,"date":"2024-10-16T10:58:56","date_gmt":"2024-10-16T13:58:56","guid":{"rendered":"https:\/\/abral.org.br\/?p=49057"},"modified":"2024-10-16T10:58:56","modified_gmt":"2024-10-16T13:58:56","slug":"mclanche-feliz-lanca-colecao-inspirada-em-monstros-do-halloween","status":"publish","type":"post","link":"https:\/\/abral.nhsinfo.com.br\/en\/mclanche-feliz-lanca-colecao-inspirada-em-monstros-do-halloween\/","title":{"rendered":"McLanche Feliz lan\u00e7a cole\u00e7\u00e3o inspirada em monstros do Halloween"},"content":{"rendered":"<p class=\"framer-text framer-styles-preset-19jw925\">Abrasileirado como \u201cO Dia das Bruxas\u201d, <a class=\"framer-text framer-styles-preset-1d4uhiv\" href=\"https:\/\/mundodomarketing.com.br\/halloween-emplaca-no-calendario-das-marcas-e-ganha-inumeras-ativacoes\" target=\"_blank\" rel=\"noopener\">o Halloween ganha cada vez mais espa\u00e7o nas estrat\u00e9gias de Marketing no pa\u00eds<\/a>. E para fortalecer a importa\u00e7\u00e3o da festa setentrional, o McDonald\u2019s lan\u00e7ou nesta semana os Buu Baldes, novos brindes do McLanche Feliz.<\/p>\n<p class=\"framer-text framer-styles-preset-19jw925\">A cole\u00e7\u00e3o \u00e9 formada por quatro baldes tem\u00e1ticos que representam monstros horripilantes coloridos com as cores caracter\u00edsticas da temporada \u2013 vampiro (roxo), esqueleto (laranja), m\u00famia (branco) e monstro (verde).<\/p>\n<p class=\"framer-text framer-styles-preset-19jw925\">Cada balde acompanha um jogo de stickers para a customiza\u00e7\u00e3o. Al\u00e9m disso, no v\u00eddeo da campanha, publicado no Instagram, o M\u00e9qui \u201csugeriu\u201d a coloca\u00e7\u00e3o de luzes dentro dos baldes para a cria\u00e7\u00e3o de efeitos fantasmag\u00f3ricos.<\/p>\n<p class=\"framer-text framer-styles-preset-19jw925\">Antes de cumprir a fun\u00e7\u00e3o est\u00e9tica, os Boo Baldes ser\u00e3o os recipientes de entrega do McLanche Feliz nas lanchonetes participantes. A escolha do balde fica a crit\u00e9rio do consumidor, e tamb\u00e9m pode ser feita pelo app atrav\u00e9s do McDelivery.<\/p>\n<div class=\"framer-116dv1e\" data-framer-name=\"Tags\">\n<div class=\"framer-am0srs\" data-framer-name=\"Buttons\">\n<div class=\"framer-obspv6\">\n<div class=\"framer-15ikivb-container\">\n<div class=\"framer-SLR1a framer-1acjhsq framer-v-1acjhsq\" data-border=\"true\" data-framer-name=\"Variant 1\">\n<div class=\"framer-1gdwhyq\" data-framer-component-type=\"RichTextContainer\">\n<p class=\"framer-text\">Leia mais: https:\/\/mundodomarketing.com.br\/mclanche-feliz-lanca-colecao-inspirada-em-monstros-do-halloween<\/p>\n<p>Fonte: Mundo do Marketing<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Abrasileirado como \u201cO Dia das Bruxas\u201d, o Halloween ganha cada vez mais espa\u00e7o nas estrat\u00e9gias de Marketing no pa\u00eds. E para fortalecer a importa\u00e7\u00e3o da festa setentrional, o McDonald\u2019s lan\u00e7ou nesta semana os Buu Baldes, novos brindes do McLanche Feliz.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[20],"tags":[],"class_list":["post-49057","post","type-post","status-publish","format-standard","hentry","category-lancamentos","entry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/abral.nhsinfo.com.br\/en\/wp-json\/wp\/v2\/posts\/49057","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/abral.nhsinfo.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/abral.nhsinfo.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/abral.nhsinfo.com.br\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/abral.nhsinfo.com.br\/en\/wp-json\/wp\/v2\/comments?post=49057"}],"version-history":[{"count":1,"href":"https:\/\/abral.nhsinfo.com.br\/en\/wp-json\/wp\/v2\/posts\/49057\/revisions"}],"predecessor-version":[{"id":49058,"href":"https:\/\/abral.nhsinfo.com.br\/en\/wp-json\/wp\/v2\/posts\/49057\/revisions\/49058"}],"wp:attachment":[{"href":"https:\/\/abral.nhsinfo.com.br\/en\/wp-json\/wp\/v2\/media?parent=49057"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/abral.nhsinfo.com.br\/en\/wp-json\/wp\/v2\/categories?post=49057"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/abral.nhsinfo.com.br\/en\/wp-json\/wp\/v2\/tags?post=49057"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}